New Delhi: Packaged items firm Dabur India Ltd., has turn out to be a plastic waste impartial firm after having collected, processed and recycled round 27,000 metric ton of post-consumer plastic waste within the present monetary yr.
“With this, Dabur has turn out to be the primary Indian client items firm to attain this landmark. In the present day, Dabur collects, processes and recycles the identical quantity of plastic waste that Dabur sells in its product packaging in a yr, thereby changing into a ‘Plastic Waste Impartial’ enterprise,” the maker of Actual juices and Vatika shampoo mentioned.
The corporate has labored in the direction of accumulating all forms of plastic waste, from PET and HDPE bottles, PP caps and labels to multi-layered plastics and beverage cartons, the corporate’s govt director of operations, Shahrukh A. Khan, mentioned.
Dabur had set the goal of accumulating, processing and recycling over 22,000 metric ton of post-consumer plastic waste from throughout India within the present fiscal yr.
Dabur surpassed the goal three months forward of schedule, Khan mentioned.
“We work with government-registered recycling companions throughout the nation and have taken progressive actions to cut back plastic waste in cities, city, villages, whereas additionally elevating consciousness about plastic waste administration throughout the group. The collected plastic waste is being despatched to totally different Recyclers, Waste-to-Power Vegetation and Cement Kilns,” he added.
Dabur’s Plastic Waste Administration initiative was rolled out within the yr 2017-18 as a part of the Plastic Waste Administration (PWM) Rule 2016, 2018 (amended).
Firms have been focussing on recycling efforts over the previous couple of years in a bid to attain plastic neutrality. India has a major plastic waste downside.
As India’s client market has opened up during the last decade, middle-income households are shopping for extra of every thing from detergents, to colas resulting in extra plastic waste. India’s per capita consumption of plastic at 11 kg per yr continues to be among the many lowest on the planet, but it generates a staggering 26,000 tonnes of plastic waste day by day. Of this, 60% is recycled.
Dabur mentioned it has until date collected a complete of over 54,000 metric ton of plastic waste (recyclable and non-recyclable) direct from the end-users with the assistance of native ragpickers in 150 cities throughout India.
Extra just lately, the corporate introduced the launch of a brand new ‘Save the Surroundings’ marketing campaign in Himachal Pradesh to create consciousness inside communities on managing plastic waste inside their family.
Supply: Live Mint