Shark Tank India model Alpino Well being Meals has raised an undisclosed quantity in a revenue-based financing spherical from patron buyers on the Klub platform, in accordance with an official assertion.
Alpino Well being Meals, the model of wholesome breakfast meals merchandise, will use part of this fund to branding, advertising and marketing and constructing the workforce. Alpino Well being Meals is likely one of the few manufacturers that received a deal from 4 Sharks nonetheless, the model raised funds via RBF earlier than closing its seed spherical.
Alpino is a pioneer within the peanut butter class and has just lately expanded its portfolio to supply a wider vary of nut butter and wholesome spreads. According to this, the corporate plans to launch an thrilling vary of wholesome breakfast necessities as part of its imaginative and prescient to turn out to be the go-to model for nutritious breakfast with out compromising on style.
Alpino is at the moment current on over 20 e-commerce platforms and over 5,000 retail shops throughout India along with promoting from its web site. Alpino Well being Meals focuses on merchandise which can be fabricated from premium high quality and minimal components. The model focuses on busting myths of wholesome meals being costlier.
The model has efficiently roped in celebrities throughout completely different classes like cricketer KL Rahul and realtiy present star Prince Narula for his or her campaigns together with over 500 famend health lovers.
“Alpino Well being Meals is a mixed effort of six buddies, who’ve labored tirelessly to create this model and its market. When six buddies got here collectively to contribute to the higher well being of society, the analysis concluded that India desperately wanted a very good supply of nutrient-rich meals. in direction of their imaginative and prescient to develop its wealthy and consciousness they’ve Partnered with Klub. With Klub, we felt that we’re speaking to a companion, who’s equally invested in making us a profitable model. We’re planning to make use of these funds to develop our digital footprints and create extra consciousness about our model and rent throughout verticals,” mentioned Chetan Kanani, co-founder and managing director of Alpino Well being Meals.
Subhashish Bhadra, Director at Klub mentioned, “The Indian breakfast market registered a progress fee of 12% CAGR in 2020, which additional accelerated to 18-20% within the post-pandemic world, as folks turn out to be extra inclined to comfort meals. Because of this patron buyers on Klub have been excited by the chance to again one of many leaders on this house, which was additionally featured on Shark Tank India. Alpino’s regular month-on-month income progress and robust model recollection noticed it get subscribed on our platform inside minutes.”
Supply: Live Mint