New Delhi: Telugu streaming service aha Video has introduced a brand new line-up of originals because it clocked 1.5 million subscribers, six million month-to-month lively customers and 13 million app downloads inside 20 months of launch.
The titles embody speak present Unstoppable with NBK hosted by Nandamuri Balakrishna, Maruthi’s 3 Roses starring Eesha Rebba, Poorna and Payal Rajput, and Sarkaar, a bidding-based sport present hosted by actor Pradeep Machiraju and music actuality present Telugu Idol. Backed by veteran Telugu movie producer Allu Aravind, the service additionally introduced an upgraded model of the product that comes with a quicker interface, affords customised suggestions, a sensible participant, Dolby Digital expertise in addition to the power of linking the tv with the app, parental management and cost choices.
aha may even premiere a number of Telugu movies shortly, together with latest hit Most Eligible Bachelor, starring Akhil Akkineni and Pooja Hegde. The platform is already house to 2021 releases akin to Krack, eleventh Hour, Zombie Reddy, Love Story, Chaavu Kaburu Challaga, Naandhi, Within the Identify of God, Needa, Kala, aha Bhojanambu, One, Tremendous Deluxe, Chathur Mukham, Tharagathi Gadhi Daati, The Baker and the Magnificence, Maha Ganesha, Sarkaar, Parinayam, Orey Baammardhi, Chilly Case, and Ichata Vahanamulu Nilupa Radu.
“The beginning for aha wasn’t simple, we had our inhibitions and have been apprehensive about its reception. Now, we’re inching nearer to the two-million subscription mark, which might have been doable solely with the love of Telugu audiences for our content material,” founder Aravind stated in a press release.
To make sure, aha, which was launched in March 2020, benefited from the covid-19 lockdown and in addition the first-mover benefit as an enormous Telugu platform in its house state. It goals to faucet the Tamil and north Indian markets with native language content material within the coming months. This September, it additionally launched a vertical for kids with content material dubbed in a number of languages.
Supply: Live Mint